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Sales development and outreach

Start more sales conversations with a dedicated outreach team member.

Pipeline depends on steady outreach. A sales development assistant reaches out to prospects by email, phone, and social channels, qualifies interest, and books meetings for your closers.

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Often handled here

  • Cold email and LinkedIn outreach
  • Cold calling
  • Lead qualification
  • Appointment and demo setting

Common challenges

Where businesses usually feel the strain.

Outreach is inconsistent

Prospecting slips whenever the team is busy closing or serving customers.

Leads go cold

Slow follow-up lets interested prospects drift to someone else.

Closers do too much prospecting

Skilled salespeople spend hours on work that could be handled before the first call.

Qualification is uneven

Without a clear process, unsuitable leads reach your calendar.

What an assistant can handle

Tasks you can hand off.

  • Cold email and LinkedIn outreach
  • Cold calling
  • Lead qualification
  • Appointment and demo setting
  • Follow-up sequences
  • CRM logging and pipeline hygiene
  • Inbound lead response
  • Call notes and handoff to closers

Good to know: This covers prospecting and meeting setting. Closing deals, pricing, and contracts stay with your team, and we do not promise specific meeting or sales numbers.

Who it suits

Businesses we support.

  • B2B companies building an outbound pipeline
  • Agencies and consultancies booking discovery calls
  • Founders who still run sales themselves
  • Sales teams that want more qualified meetings

Example workflow

How outreach might flow

An illustrative example from target list to booked meeting.

  1. 1

    Target

    You define the ideal customer, the message, and what counts as qualified.

  2. 2

    Reach out

    The rep contacts prospects by email, phone, and social channels.

  3. 3

    Qualify

    Interested prospects are asked a few questions against your criteria.

  4. 4

    Book

    Qualified prospects are booked onto your closer's calendar with notes.

Staffing arrangements

Ways to work together.

Sales development often suits a dedicated full-time rep, with part-time arrangements for smaller outreach volumes. Hours can be matched to your prospects' time zone.

Part-Time Support

For businesses that need help with selected tasks or limited working hours.

Best for

One task area, such as inbox, bookings or social posts.

  • Flexible working hours
  • Defined task responsibilities
  • Suitable for smaller workloads

Typical setup: 10 to 25 hours a week, one person

Discuss Part-Time Support
Most popular

Full-Time Dedicated Assistant

For businesses that need a remote professional working on a consistent schedule.

Best for

Owners and managers who want one person fully on their workload.

  • Dedicated professional
  • Defined responsibilities
  • Consistent operational support

Typical setup: 40 hours a week, one person

Find a Dedicated Assistant

Dedicated Team

For businesses that need multiple remote professionals across different business functions.

Best for

Growing businesses that need several functions covered at once.

  • Multiple roles
  • Coordinated workflows
  • Scalable staffing arrangements

Typical setup: 3 or more people across different roles

Build My Team

One all-in price, from US$900 a month for a full-time assistant.

The final price depends on the role, experience and schedule. No separate management fee, no hidden costs.

  • The assistant's monthly pay
  • Sourcing, screening and a shortlist you interview
  • Free replacement in the first 30 days if the fit isn't right
  • A shared workspace for tasks, attendance, daily reports and leave
  • Contracts, payouts and account support

FAQ

Questions about sales development and outreach.

Do they handle cold calling?

Yes, and we will look for candidates with phone experience and clear spoken English.

Can they close sales?

Sales development is about starting conversations and booking meetings. If you need closing support, tell us and we will discuss options.

How is this different from Sales and Lead Generation?

Lead generation leans on research and list building. Sales development adds live outreach such as calls and conversations.

Request a proposal for sales development and outreach.

Tell us about your business and what you need help with. We'll come back with a recommendation on the right arrangement.

Business information

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